For World Class Start And Potential Squads
British Equestrian Federation¹s World Class Start & Potential
programme has recently set up Supporters of World Class Equestrian¹
that brings together equestrian companies who would like to assist
the World Class Start & Potential squads.
of World Class Equestrian¹ is based on a partnership approach
tailored to the individual company, either through offering products,
services or discounts. In return there are a number of generic PR
and marketing opportunities that a company is able to take advantage
Kind, World Class Start & Potential Manager said, ³The
concept of Supporters of World Class Equestrian¹ is unique,
as it enables small or large companies to be involved with some
of the most talented and dedicated young riders in Great Britain².
Animal Feeds (NAF) and Spillers, Official Suppliers to the British
Olympic Equestrian Team also generously extend their support to
the World Class Start and Potential programme.
of World Class Equestrian¹ has also attracted a number of other
equestrian companies such as, Frogpool Manor, Woof Wear, easibed,
Fort Dodge Animal Health, Brickwood Arena Mirrors, Lansdown Action
Rugs Ltd, and Simply Rugs.
added, ³With the fantastic support and backing already shown
from companies such as these, this clearly demonstrates the belief
in the World Class Start & Potential programme².
Dyer, Managing Director of Frogpool Manor said. ³We are delighted
to be a Supporter of World Class Equestrian¹, as I feel
it is important to help and assist talented and dedicated young
riders who are working towards representing Great Britain at Olympic
Howe, Brand Manager at Woof Wear adds, 'Woof Wear is delighted to
provide support for the 2004 World Class Start & Potential Riders.
British riders have always been at the forefront of world equestrian
sport and this is a fantastic opportunity to support our teams of
the future. We look forward to watching their progress at home and
on the International stage."
World Class Start & Potential programme is for riders between
the ages of 14 and 30 who demonstrate the exceptional talent and
dedication to ride and win at Olympic level in Dressage, Paralympic
Dressage, Show Jumping or Eventing and which establishes a development
pathway for these riders to progress onto the Olympic Performance
squads in 2008 and 2012.
World Class Start and Potential programmes are Lottery funded through